Matt is the VP of Marketing at LifeYield. He has deep experience running marketing automation platforms, managing social media, creating engaging content and coordinating multi-channel digital experiences for tech and financial services companies.
Matt joined LifeYield from prior digital marketing roles at Putnam Investments, Salary.com, CA Technologies, and other prominent tech companies. He holds a BBA in marketing from UMass Amherst, where he graduated cum laude.
He writes about personal branding and marketing strategies for advisors that help them attract prospects and retain clients.